Last Updated: 19th March 2024
This privacy policy is just our way of telling you how we will collect, store and use any information, which you provide to us, such as your name, age, address, telephone number or anything else. It also tells you the choices you can make about how the information you provide to Earth Cubs is collected and used.
If you’re under 18 years of age it’s important that you get your parent(s)/guardian(s) to read through this policy and discuss it with you. And don’t forget you should always get the consent of your parent(s)/guardian(s) before giving any information or sending materials to anyone, including Earth Cubs, whether online, by post or in any other way.
This policy (together with our Terms and Conditions of Use) applies to your use of our website and any mobile applications operated by us.
We want Earth Cubs to be a safe and enjoyable environment for everyone. We care about your information and the trust you place in us to handle and protect your information securely. Whenever you provide us with your information we will only use it in line with all applicable data protection laws including the EU General Data Protection Regulation (“Data Protection Laws”)
“Earth Cubs”, “we”, “us” and/or “our” means Earth Cubs Limited (registered number 11900069) and our registered office address is Broom Cottage, Chillies Lane, Crowborough, East Sussex, TN6 3TB United Kingdom, email hello@earthcubs.com.
References to “our Sites” refers to earthcubs.com and its sub-domains (“our website”) and all applications, resources or services operated by us regardless of device or point of access.
You give us information about you when you sign up to use Earth Cubs such as your name, address, e-mail address and phone number, gender and date of birth. You also give us information about you when you participate in discussion boards, chats or other social media functions on our Sites; or enter a competition, promotion or survey, and when you report a problem with our Sites.
You are in control of the information you provide about yourself but if you choose not to share your information with us some of the areas of the Sites may not be accessible to you.
Alongside the information you may give us, we may automatically collect technical and site-visit information including the Internet protocol (“IP”) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform. The site-visit information includes the full Uniform Resource Locators (“URL”) clickstream to, through and from our Sites (including date and time); products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page and any phone number used to call our customer service number.
Sometimes we need to work with third parties to carry out a service for us (which may include, for example, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers, credit reference agencies) and may receive information about you from them.
Performance of our contract with you and your consent are the legal bases under which we process any information we may collect from you. You may withdraw your consent at any time by contacting us at help@earthcubs.com.
These are tiny files of data that are stored on your computer when you visit a website. They don’t actually store sensitive information about you, like your name or address, but they do hold a ‘key’ so that when you can come back to the website the key unlocks the information that the cookie collected last time. You can learn more about the cookies we use and how you can disable cookies in our Cookie Policy.
We will only use your personal information when the law allows it. Most commonly we use your information:
We will only send you marketing emails or contact you where you have agreed to this. We may personalise the message content based on any information you have provided to us and your use of the Sites. We may use information which we hold about you to show you relevant advertising on third party sites (e.g. Facebook). If you want to stop all personalised services from us you can do so by contacting us at help@earthcubs.com. Our Sites do not have any advertising.
We do not disclose any personal information about children to third parties.
We do not share identifiable adult personal information with third parties other than where it is necessary to administer the services we have agreed to provide you. Any such information shared will be with appropriate security measures, to carefully selected third parties only, including service providers we engage to perform functions on our behalf, such as hosting or operating our Sites and sending email communications.
We may also disclose your information to third parties:
If our or substantially all of our assets are acquired by a third party, in which case personal data held by us about our customers will be one of the transferred assets;
If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our Terms of Use and other agreements; or to protect the rights, property, or safety of us, our customers, or others.
When we share your information we will always share it in a secure way and require such third parties to not use your personal information for their own business purposes, unless you have explicitly consented to the use of your personal information in this way.
You have the right at any time to ask us not to share any of your personal information with third parties by contacting us at help@earthcubs.comand opting out.
Unity, the game engine we use in the Earth Cubs mobile app, implements an interface on Android to request a device's Android Device ID and the Advertising ID (AAID). We don't use these interfaces whatsoever, and have confirmed through tests that the data that could be requested from these interfaces never leaves your device.
The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (“EEA“). When this occurs we will take steps to ensure your information receives an equivalent level of protection to those as in the EEA. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy and applicable Data Protection Laws.
We’ll only retain your information for as long as necessary to give you the services you’re using and only for so long as the law permits. If you delete your account with us then your personal information and any user generated content is deleted immediately, and the remaining information is anonymised for analytical purposes.
We have put in place measures to protect the security of your information. Third parties will only process your information on our instructions and where they have agreed to treat the information confidentially and to keep it secure. We have put in place appropriate security measures to prevent your personal information from being accidentally lost, used or accessed in an unauthorised way. We have put in place procedures to deal with any suspected data security breach and will notify you and the relevant supervisory authority of a suspected breach where we are legally required to do so.
If you are under the age of 18 and you wish to provide us with your information for any purposes, such as to participate in a competition, you must read this policy with your parent(s)/guardian(s) and you may not provide any information without obtaining their consent first.
If we are notified or otherwise learn that a person under the age of 18 has submitted personal data to us, otherwise than under the conditions of this policy, we will delete such personal information.
What are the community or social features that Earth Cubs offers?
Outlined below is a description of some of the Earth Cubs social features that affect the way that your personal information is used.
Personalised Profiles
Parents can create a profile for each of their children. A nickname and age must be supplied for each profile. This information is used to curate the content library such that age-appropriate content is presented to each child in the family. Earth Cubs does not use these profiles to drive any behavioural content delivery or advertising.
You have the right to withdraw your consent for any specific processing of your personal information which you have previously agreed to or from receiving any promotional communications from us. To withdraw your consent, please contact us at help@earthcubs.com.
Data Protection Laws give you the right to access information held about you. If you would like a copy of some or all of the personal information we hold in relation to you, please email help@earthcubs.com or write to us at the address at the end of this policy. You will need to provide us with two copies of suitable ID.
You can change or update your information or delete your account with Earth Cubs at any time. You can do this by contacting us at help@earthcubs.com. If you request us to delete your account this will erase any personal information that we have about you. And it will mean any data about how you have used the Sites will be made anonymous. If we have shared any of your personal data with third parties we will contact those third parties and notify them of your request to have your information erased.
We may change this policy from time to time and will post the latest version on Earth Cubs’s website. If Earth Cubs wishes to use your information in a way which is incompatible with the information in this policy, we will contact you (and your parent(s)/guardian(s)) to get your consent.
This policy doesn’t cover companies, websites, applications or other services that we do not own or control, which may have their own privacy policies and/or terms and conditions of use. Where you access our Services via a third party website, such as Facebook, that site may also collect and use your information and you are responsible for reading any such policies or terms that apply to that site.
Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to help@earthcubs.com. Our registered office is Broom Cottage, Chillies Lane, Crowborough, East Sussex, TN6 3TB United Kingdom.
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you have concerns about how your information is being used by us.
